This post is also available in: Deutsch (German)
Evernote, a cornerstone of software history, has had to put up with massive criticism in recent years.
Too little innovation, aggressive competitors and the dismissal of 15% of the employees, as well as the departure of key people in the management, brought the company into a crisis.
As users, we didn’t know if Evernote was actually facing bankruptcy and what would happen to our data that we had accumulated over many years if the service was actually discontinued.
At the same time, alternative providers, e.g. Notion, Roam Research, Obsidian etc. mushroomed during this period and took additional market share from the top dog.
In October 2018, Ian Small took the helm and with him, the re-development of Evernote began. Everything was to be questioned, optimised and made better. The countless codes for the various platforms (Windows, Mac, iOS, Android, web version) were to be programmed more leanly and centralised.
This process, which is now entering its third year, takes too long for many users and so they move their notes to other programmes.
I made my first Evernote note in 2012 and of the many notes I have collected over the years, only a handful remain as I have recently backed up my store of knowledge to a hard drive and am now starting to restructure for my “Evernote 2020”. A “hard bankruptcy”, so to speak.
But here are my reasons why I still stick with Evernote (despite the difficult times):
- Evernote is solid
ompetitors have to push past Evernote first. The danger of Evernote being swallowed up by a larger company is relatively small. Granted – the “uncertainties” were palpable, but with new CEO Ian Small, they have a good man at the helm. Innovative companies that bring real innovation often don’t have the capital or stamina to stay in the market for a long time. Often they are taken over by larger companies (we know this from Microsoft) and innovations then flow rather into the standard applications that come with the operating system (Microsoft OneNote or others), for example.
- Switch only if you have to
You have invested a lot of time and energy in setting up your “Note-Taker” according to your own workflow. Switching an application without a valid reason is not a good idea. I went into more detail about this in one of my earlier articles. If Evernote still supports your workflow and it does for you what it was designed to do, namely collect notes, then you should rather not consider switching.
- Best web clipper ever
With the Evernote Web Clipper, that is an extension you can download and install for your browser, web pages, articles and information can be quickly and easily forwarded to your Evernote account and saved there for later. The Clipper also allows you to define the format in which an article that is to be saved in Evernote should be saved. Thus, the text of a webpage can be saved as an article, simplified article, bookmark, etc. Although the competition offers similar tools, these are nowhere near as smartly solved as in Evernote.
- Search functionality
Searching for information in your notes is one of Evernote’s greatest strengths. It is intuitive, extremely fast and it even recognises text that is inside a PDF in a note (requires premium version).
Der Screenshot (aus der aktuellen Beta-Version) verdeutlicht, dass die Suche nach dem Begriff “Paul” die folgenden Treffer liefert:
– 2 Notes
– 1 Folder
– 1 Tag
- E-Mail forwarding
In Evernote, the Premium version gives you a unique and personal email address. You can use this to forward a message that is in your email programme’s inbox to Evernote. Maybe you keep your clients in Evernote and want to have all the information in one place. This method is fast and effective.
I am confident that Evernote will overcome the crisis. In Ian Small you have a CEO who is open and transparent about the issues that are currently bad and that they want to address and eliminate. To that end, they periodically release “behind the scenes” videos where Ian discusses the situation and solution with the various teams. The released beta versions, which I can also test, are very promising, even if many functionalities, such as stability, synchronisation etc. are hidden under the bonnet.
Die veröffentlichten Beta-Versionen, die ich ebenfalls testen kann, sind sehr vielversprechend, auch, wenn viele Funktionalitäten, wie die Stabilität, Synchronisierung etc. unter der Haube versteckt sind.
Evernote Team should stick to its concept and develop a programme that is a pot for storing and collecting notes and ideas – no more and no less.
Certainly, task planning or writing the next blog article could also be realised in Evernote – but it is not designed for that and with other tools they are faster and more efficient.